Udentify, is a software company which specialize in 'face recognition' and 'body tracking' technologies and their application in various industries.
In the rapidly-changing consumption sector, the customer is the king. Udentify is a business intelligence (BI) solution and aims at reducing the need for manmade market research techniques. Therefore, Udentify utilizes face recognition and body tracking technologies to collect data on customer demographics (age and gender), the time spent at a certain area/aisle as well as information about interactions with certain products or advertisements.
Implementing Udentify BI solutions can benefit companies by increasing sales operations, optimizing customer services, reducing costs, and organizing relevant campaigns through integrating real-time data into their strategies.